Friday, September 16, 2005

Gillette Unveils the Cinco

NEW YORK - Gillette Co. Wednesday unveiled its newest shaving system, a five-bladed razor called Fusion with a trimmer on the back of the cartridge aimed at the 50 percent of men who have mustaches and beards.

I swear the world's turning into some reality-show version of Spinal Tap. Here's another excerpt:
It has one more blade than the Quattro sold by rival Schick...

And here is imaginary reality, although I'm not sure I can tell the difference any more:
Nigel: This is a top to a—you know, what we use on stage, but it's very, very special because if you can see...
Marty: Yeah...
Nigel: The numbers all go to eleven. Look...right across the board.
Marty: Ahh...oh, I see....
Nigel: Eleven...eleven...eleven....

Marty: ...and most of these amps go up to ten....
Nigel: Exactly.
Marty: Does that mean it's...louder? Is it any louder?

Nigel: Well, it's one louder, isn't it? It's not ten.

Even stranger, DQ reader Bethanne Larson sent me a link to a story by The Onion from February of last year. Here's the headline:
F$*# Everything, We're Doing Five Blades
By James M. Kilts CEO and President, The Gillette Company

"$*#" added so that the crazy Internet Police at work don't come busting down your cubicle walls. And the rest of the article is not safe for work if there's some kind of obscenity detector or whatever, because it's totally obscene. And funny. Here's the link:

Site Meter