So Remarkably Strange, Sony (Update)From Adam B.:
Blow wrote about this in a blog post a week or so ago, which I'd send you the link to but it looks like it's currently down. Apparently to set up a pre-order on PSN, you have to submit documentation and get the process rolling months in advance. It seems a bit ridiculous a) that it takes that long to set up and b) that Sony, as an exclusivity partner, did not properly guide him through this process.
Ouch. Way to support your exclusive partners!